Mar 23, 2022
Amy Anderson is the co-owner of Wild Coffee Marketing which is a marketing consulting firm that helps businesses grow better. Amy is a widely respected and creative industry leader She has a track record of driving value for clients through brand and growth strategies, designing teams, and innovative marketing strategies.
Her work at Wild Coffee is focused on transforming businesses through tailor-made teams that span brand strategy, digital marketing, PR, and marketing consulting. Amy has more than 25 years of experience at brands such as Calvin Klein and The New York Times Digital.
In this episode we discussed:
- Amy's career journey from an English major with no sense of
purpose to becoming the co-owner of a marketing company
- the ways in which finding the right career can happen through a
process of elimination
- how important it is to just try
- how trying and doing different things helps you to cultivate a
sense of confidence
- small achievements along the way lead to more and more
confidence
- motivation comes from doing, not from thinking
- the power in acknowledging what we are doing instead of focusing
on what we are not doing
- leadership is a choice, not a rank
- how people will follow your "why" and not your "what"
Connect with Amy at:
www.wildcoffeemarketing.com
LinkedIn: @amyanderson
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Talk to you soon!